Ross van der Wal

As the Founder and Creative Director of RoVan Media, I have produced fully integrated content campaigns for brands like First American Title. Co, Cheech & Chong Cannabis Co., Marin County Parks Department, Raga Fashion, Saunabox, and 689 Cellars, Lake Level Surf, and many more—managing the production process from ideation to final execution while ensuring deadlines are met, aligned with the creative brief, and drive measurable success

Specializing in end-to-end, digital media production, my high-impact content has achieved metrics such as 5.6x return on ad spend, a 6.8% click-through rate, $0.54 cost-per-result; Successfully managing fast-moving pre- and post-production workflows, coordinating cross-functional teams, developing timelines, managing budgets, scouting talent and locations, and directing on-set productions. Whether it be producing dynamic promotional video and photo content, crafting key art for digital and print marketing, designing motion graphics for creative advertising, or launching and overseeing multi-channel direct-response campaigns, I bring extensive expertise in creative direction and producing.

My prior role as a Project Coordinator at Persado, an enterprise AI marketing platform, further established my project management and analytical skills, crafting data-driven content that both creatively and quantifiably resonates with audiences.

As someone with experience running my own agency, I’m accustomed to taking ownership of projects, being a self-starter, and having a high standard of quality for the content I produce. I thrive in fast-paced, collaborative environments where creative innovation meets execution, and I’m eager to bring my skills to your team.